Why is Winnipeg the Slurpee Capital of the World

Why is Winnipeg the Slurpee Capital of the World?

Here’s a fun fact that might shock you: Winnipeg, Manitoba’s capital in Canada, is officially declared the Slurpee Capital of the World. This is indeed surprising considering the fact that this city is known for its freezing winters. 

So, how did a city where temperatures can plummet far below zero Celsius become the unrivaled champion of a frosty beverage? It’s a compelling tale worth telling, especially since Winnipeg has held this title for over two decades.

The History of Slurpees in Winnipeg

The History of Slurpees in Winnipeg
Image from: 7-Eleven

Ever since the late 1960s, Slurpees have been a staple of summer indulgence, providing refreshing respite with their icy goodness. Created by 7-Eleven, these iconic frozen beverages have been putting smiles on faces for decades.

But the story of Winnipeg’s love affair with Slurpees isn’t your typical one. It started with 7-Eleven strategically establishing its presence in the city, paving the way for Slurpees to become a local sensation. 

As the stores spread across Winnipeg, the delightful beverage found its way into the hands (and hearts) of the locals.

The bond was instant, and Winnipeg’s love for Slurpees had only grown stronger over the years. In fact, since 1998, this winter city has been topping the global Slurpee sales charts, outdoing even the biggest and hottest cities out there.

The numbers are nothing short of mind-boggling. On average, Winnipeg’s 7-Eleven stores sell a whopping 188,833 Slurpees per month. 

When you consider that Winnipeg’s population barely exceeds 700,000, it’s clear that the city’s Slurpee obsession is truly in a league of its own.

And that’s exactly how our city earned its cool nickname, the “Slurpee Capital of the World”.

Why are Slurpees so popular in Winnipeg?

Slurpees have become a cherished staple in Winnipeg due to their ability to provide cool relief during hot summers. 

Over time, they’ve evolved into a favorite tradition, reinforcing the city’s cultural identity and fostering community camaraderie.

Despite Winnipeg’s reputation for cold winters, it’s also true that our summers can get quite hot, often reaching above 30 degrees Celsius. 

During these sweltering months, there’s nothing quite like the refreshing chill of a Slurpee providing a great escape from the heat.

It became a go-to drink during the hot season. It was an easy, fun, and cooling solution to the intense prairie heat.

As Slurpees gained popularity during these months, they transitioned from being a seasonal favorite to a year-round staple.

Winnipeggers came to appreciate the icy goodness of a Slurpee, no matter what the thermometer reads. So much so that even when the weather turned and the infamous Winnipeg winter rolled in, the love for Slurpees didn’t weaken. 

The Impact of the Slurpee Culture in Winnipeg

The Slurpee, in the context of Winnipeg, isn’t just a mere drink. It has become a part of the city’s cultural identity, an unusual symbol of local pride. 

It has had a significant impact on Winnipeg. Even other cities have tried to nab our Slurpee Capital title (such as Edmonton and Calgary), but none have managed to match our sales or our enthusiasm. 

Slurpees have become a part of our identity and the city’s landscape, with 7-Eleven stores dotted throughout our neighborhoods. The relationship between the convenience store and Winnipeg’s Slurpee culture is one of mutual appreciation. 

They keep creating delicious new flavors, and we keep drinking them up. It’s a win-win.


For the people of Winnipeg, having a Slurpee even when it’s freezing outside isn’t just something they do for fun. It’s just something that we really love here.

Moreover, the Slurpee is a social equalizer.

Everyone in Winnipeg enjoys this icy delight regardless of age or social status. You can see us slurping away happily from casual hangouts to formal meetings. 

And being the Slurpee Capital of the World is about more than just sales — it’s about pride and a shared love for something uniquely Winnipeg. 

It’s not an exaggeration to say that the Slurpee has helped forge a sense of community in this bustling city.

So, as a Winnipeg local, I can confidently say: long live the Slurpee, and long live Winnipeg, the Slurpee Capital of the World!